09.10.2025

Celebrating Our Second Consecutive Top Employer Win in 2025 by Benefits and Pensions Monitor Magazine

Robert Crowder, founder and President of The Benefits Trust, has over 30 years of experience serving pension and employee benefits clients. In 1994, he founded The Benefits Trust as a Third Party Administrator serving small and mid-sized business across Canada. Through Rob Crowder's dedication and leadership, The Benefits Trust has grown into the successful benefits provider that it is today.

Celebrating Our Second Consecutive Top Employer Win in 2025 by Benefits and Pensions Monitor Magazine

For the second year in a row, The Benefits Trust has been named one of the Top Employers in the Canadian Benefits and Pensions Industry by Benefits and Pensions Monitor. This recognition affirms our long-term commitment to building an empowered, engaged, and high-performing team. This isn’t just a trophy on the shelf; it’s a validation of our belief that when businesses invest in people-first thinking, the outcomes benefit everyone: teams, clients, and the industry at large.

Why Workplace Culture Still Matters

In an environment where employee retention, customization, and well-being have become business-critical, we’ve never treated company culture as a buzzword. For us, it’s an intentional structure—a foundation that supports flexibility, rewards strategic thinking, and allows our people to lead with confidence.

The Top Employer designation highlights organizations that demonstrate measurable excellence in employee engagement, benefits innovation, and organizational growth. Our recognition this year reinforces that our values like transparency, partnership, and independence aren’t just good for business. They’re good for people too.

How We Create a Culture Worth Recognizing

    1. Empowerment Without Bureaucracy
      We hire smart people and give them room to grow. Our structure is flat and functional, built around collaboration, not control. Every member of our team plays an integral role in driving client success—and is trusted to do it their way.
    2. Real Flexibility, Not Lip Service
      Whether it’s remote work, career growth, or accommodating life outside of work, we understand that flexibility is no longer a perk—it’s a priority. Our customized internal policies reflect the same tailored thinking we bring to client solutions.
    3. Professional Development That Doesn’t Pause
      We invest in meaningful learning—not just for compliance or promotion, but to expand our team’s ability to innovate and lead. Our people know that growing their skills is not just permitted—it’s expected and supported.
    4. A Culture Built to Last
      Recognition like this doesn’t happen because of one-off initiatives. It happens because of sustained, intentional effort to put our people first. We listen, we adapt, and we measure what matters: engagement, autonomy, and the ability to do meaningful work.

What It Means for Our Clients

At The Benefits Trust, we believe our culture is a direct contributor to client success. Why? Because a team that feels supported is more responsive, more insightful, and more committed to solving the unique challenges Canadian businesses face when navigating employee benefits.

By fostering a workplace that attracts and retains exceptional talent, we ensure that our clients get what they value most—hands-on service, transparent advice, and solutions that actually fit.

A Shared Win with Our Entire Team

This year’s Top Employer award belongs to every single team member who continues to show up with excellence, curiosity, and a drive to make an impact. We’re proud that our internal culture is receiving national recognition, but we’re even prouder that it shows up in the way we serve clients every day.

As Chris Sweeney, Managing Editor at Benefits and Pensions Monitor, said in the 2024 report:

“The Benefits Trust are at the leading edge… Their attention to detail, desire to think outside of the box, and consistent delivery of tailored solutions set them apart.”

We couldn’t agree more, and we’re not done yet.

Keep Building With Us

Whether you’re a business owner looking for a more customized employee benefits plan, or a professional searching for meaningful work in a supportive environment, The Benefits Trust is ready to meet you where you are.

Contact us, and let’s talk about what we can build together.

Robert Crowder, founder and President of The Benefits Trust, has over 30 years of experience serving pension and employee benefits clients. In 1994, he founded The Benefits Trust as a Third Party Administrator serving small and mid-sized business across Canada. Through Rob Crowder's dedication and leadership, The Benefits Trust has grown into the successful benefits provider that it is today.

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