by Robert J. Crowder CLU, GBA | Jun 12, 2023 | Builders Benefits, Employee Benefits
Successfully selling employee benefits all comes down to knowing your client. The building, trades, and construction industry in Ontario is an underserved market by insurance company solutions and it presents a great opportunity for benefits advisors to provide value...
by Robert J. Crowder CLU, GBA | May 18, 2023 | Employee Benefits
Selling benefits should not be a one-size-fits-all solution – not if you’re looking for profitable clients, that is. Prospects of different sizes have differing needs, and that warrants a unique approach when selling to a business with 50 employees compared to a...
by Robert J. Crowder CLU, GBA | Mar 16, 2023 | Employee Benefits
As a benefits advisor, it’s very helpful to segment your clients and prospects by the size of their business. Companies with only a handful of employees are going to make purchasing decisions in a very different way than companies with hundreds of employees, so it...
by Robert J. Crowder CLU, GBA | Jun 23, 2022 | EAPs, Employee Assistance Program, Employee Benefits, News
Providing your clients with the right benefits solution for their needs is no simple task. However, the more equipped you are with information regarding the various options available to them, the better prepared you are as their benefits advisor to offer them a...
by Robert J. Crowder CLU, GBA | Mar 8, 2022 | Employee Benefits, News
This new year is rolling along, and we’re finally beginning to ease away from the pandemic-ruled lifestyles that we’ve grown accustomed to. At long last, we as insurance advisors can forge ahead with sales tactics and place our energy into selling, without getting...
by Robert J. Crowder CLU, GBA | Nov 3, 2021 | Employee Benefits, News, TBT Services, Virtual Healthcare
The world of healthcare is undergoing a drastic shift, with an increasing number of people warming up to the idea of virtual care options and realizing the potential that they hold. That being said, the concept is still somewhat foreign to many, and with that comes...
